BRANDBOOK

Our color palette is carefully curated to evoke luxury, sophistication, and emotional connection. Each hue has been selected to create a premium experience that speaks to the discerning client.

Burnt Orange

#FE7E3C

A warm, inviting energy that evokes passion and creativity. This luxurious hue suggests sophistication and approachability, creating an emotional connection that feels both premium and accessible.

Passionate, Creative, Inviting

Lust Red

#E4201B

Bold and confident, this deep red commands attention while maintaining elegance. It represents power, desire, and the premium nature of our brand—unapologetically luxurious.

Bold, Confident, Powerful

Copper

#61413C

Earthly sophistication meets timeless elegance. This refined brown tone grounds our palette, suggesting stability, craftsmanship, and the artisanal quality of our services.

Sophisticated, Grounded, Artisanal

Blue Lagoon

#0E6873

Serene and calming, this deep teal brings tranquility to our brand. It represents trust, reliability, and the premium wellness experience—a moment of peace in luxury.

Serene, Trustworthy, Tranquil

Black Pearl

#1A2C30

The foundation of luxury. This deep charcoal creates depth and sophistication, allowing other colors to shine while establishing an atmosphere of exclusivity and refinement.

Luxurious, Exclusive, Refined

Pure White

#FFFFFF

Clarity and purity. White represents perfection, cleanliness, and the premium standard we maintain. It provides breathing room and emphasizes the luxury of simplicity.

Pure, Clean, Perfect

LOGO VARIATIONS

DILLS Logo on Black Pearl

On Black Pearl

DILLS Logo on White

On White

DILLS Logo on Burnt Orange

On Burnt Orange

DILLS Logo on Blue Lagoon

On Blue Lagoon

DILLS Logo on Copper

On Copper

DILLS Logo on Lust Red

On Lust Red

DILLS Logo
DILLS Logo

Burnt Orange + Black Pearl

DILLS Logo
DILLS Logo

Blue Lagoon + White

DILLS Logo
DILLS Logo

Lust Red + Copper

DILLS Logo
DILLS Logo

Black Pearl + Burnt Orange

DILLS Logo
DILLS Logo

Black Pearl + White

DILLS Logo
DILLS Logo

Copper + White

DILLS Logo
DILLS Logo

Black Pearl + Blue Lagoon

DILLS Logo
DILLS Logo

Copper + Blue Lagoon

DILLS Logo
DILLS Logo

Black Pearl + Copper

DILLS Logo
DILLS Logo

Burnt Orange + Blue Lagoon

DILLS Logo Copper on Burnt Orange

Copper on Burnt Orange

DILLS Logo Copper on White

Copper on White

DILLS Logo Copper on Blue Lagoon

Copper on Blue Lagoon

DILLS Logo Copper on Lust Red

Copper on Lust Red

DILLS Logo Blue Lagoon on Burnt Orange

Blue Lagoon on Burnt Orange

DILLS Logo Blue Lagoon on White

Blue Lagoon on White

DILLS Logo Blue Lagoon on Copper

Blue Lagoon on Copper

DILLS Logo Blue Lagoon on Lust Red

Blue Lagoon on Lust Red

DILLS Logo Black Pearl on Burnt Orange

Black Pearl on Burnt Orange

DILLS Logo Black Pearl on White

Black Pearl on White

DILLS Logo Black Pearl on Blue Lagoon

Black Pearl on Blue Lagoon

DILLS Logo Black Pearl on Lust Red

Black Pearl on Lust Red

COLOR MIXES

Burnt Orange + Black Pearl

Warm energy meets sophisticated depth

Blue Lagoon + White

Serenity and clarity combined

Lust Red + Copper

Bold power with earthy elegance

Burnt Orange + Blue Lagoon

Warmth balanced with tranquility

Black Pearl + White

Ultimate contrast and sophistication

Copper + Blue Lagoon

Earthy sophistication meets calm

COLOR TONES

BURNT ORANGE TONES

BLUE LAGOON TONES

COPPER TONES

BURNT ORANGE

The color of sunset over Malibu, of terracotta pots in Mediterranean gardens, of warm embers in a fireplace. Burnt Orange is not just a hue—it's an emotion, a memory, a feeling of coming home to luxury.

We chose this color because it speaks to the heart before it speaks to the eye. It's the warmth of a spa treatment, the glow of perfect skin, the radiance of confidence. In a world of cold corporate blues and sterile whites, Burnt Orange is our declaration: beauty is warm, beauty is human, beauty is alive.

This is the color of invitation. It doesn't demand attention—it earns it. It's sophisticated enough for Rodeo Drive, approachable enough for Main Street. It's the perfect balance of premium and accessible, exactly what DILLS represents.

LUST RED

Deep, rich, unapologetic. Lust Red is the color of desire, of power, of the confidence that comes from knowing you're worth the best. It's the red of a vintage Ferrari, of a perfect lipstick, of a rose at full bloom.

This is not a color for the timid. It's for those who understand that luxury is not about subtlety—it's about excellence. Lust Red commands respect. It says: "I know what I want, and I deserve it." This is the energy we bring to every service, every interaction, every moment.

In beauty, red is the color of transformation. It's the before and after. It's the bold choice, the statement piece, the confidence that comes from looking and feeling your absolute best. This is DILLS: bold, beautiful, unapologetically premium.

COPPER

Earthy, grounded, timeless. Copper is the color of craftsmanship, of things made by hand with care and intention. It's the patina on vintage jewelry, the warmth of aged leather, the richness of perfectly roasted coffee.

We chose Copper because it represents the artisanal quality we bring to every service. This isn't mass production—it's mastery. It's the color of someone who has spent years perfecting their craft, who understands that true luxury is in the details, in the time taken, in the care given.

Copper grounds our palette. While other colors speak to emotion and energy, Copper speaks to quality, to substance, to the foundation of excellence. It's the color of trust, of reliability, of knowing that what you're getting is not just good—it's exceptional.

BLUE LAGOON

The color of deep water, of tranquility, of the moment you sink into a perfect spa experience and everything else fades away. Blue Lagoon is serenity made visible, calmness given form.

In a world that moves too fast, Blue Lagoon is our promise: here, time slows down. Here, you can breathe. This is the color of wellness, of self-care, of the luxury of taking a moment for yourself. It's the color of trust, of reliability, of knowing you're in good hands.

We chose this color because beauty is not just about appearance—it's about feeling. It's about the peace that comes from being cared for, the confidence that comes from looking your best, the tranquility that comes from knowing everything is taken care of. Blue Lagoon is that feeling, made visible.

BLACK PEARL

The foundation of luxury. Black Pearl is not black—it's depth. It's the color of midnight in the city, of a perfectly tailored suit, of the space between stars. It's sophistication itself.

This is our canvas. Black Pearl doesn't compete—it elevates. It makes every other color more vibrant, every detail more important, every moment more precious. It's the color of exclusivity, of spaces reserved for those who appreciate the finer things.

We chose Black Pearl because luxury is not loud—it's refined. It's the quiet confidence of knowing you're in the right place, with the right people, experiencing something exceptional. This is the atmosphere we create: exclusive, elegant, unmistakably premium.

PURE WHITE

Perfection. Clarity. The absence of everything unnecessary. Pure White is not empty—it's full of possibility. It's the color of a blank canvas, of fresh linen, of the moment before transformation.

We chose White because luxury is in the details, and details need space to breathe. White is the color of cleanliness, of precision, of the premium standard we maintain in every service, every space, every interaction.

In beauty, white is the color of new beginnings. It's the fresh start, the clean slate, the moment you walk in and everything else falls away. White is our promise: here, everything is perfect. Here, you can trust that the standard is not just high—it's absolute.